第356章 我要住下来(1 / 2)

杨雪瞪了眼陈阳,“能不能别这么粗俗!从国外开始,是有原因的。”

陈阳和无霜停了下来。

杨雪开口说:“陈阳,你想想,咱们国内现在有多少药酒企业。”

“有……很多。”陈阳想了想,“不过,好像出名的只有劲酒和红毛药酒。”

杨雪点着头,“对,只有这两个品牌最出名,而其他的,成千上万的品牌,一直默默无闻,等待着被倒闭,是其他企业不想上进吗?并不是!而是因为,那些企业,会完全被劲酒和红毛打压的,喘不过气来。”

陈阳和苗月都围了过来,认真的看着杨雪。

杨雪也没再开玩笑,她坐到一个石头上,说道:“这一个多月,我一边和刘厂长研究关于药酒的设计包装问题,一边去各地考察,考察了七个省,五十多个城市,然后发现了一个很重要的问题,除非是咱们花费海量的宣传费,否则,根本无法逃出这两个品牌的打压。这两个品牌,都非常有钱,财大气粗,而且,它们的品质也都靠谱,效果也是有目共睹的,在这种情况下,我们想要立足,很难。”

陈阳想了下,说:“虽然有效果,但是那两种药酒的效果,比咱们的可差远了。”

杨雪很白痴的看了眼陈阳,“的确,效果不如咱们小地主药酒效果好,可是,我们的价格也比他们高,更重要的是,我们拼不过他们的。这么说吧,咱们的药酒一旦推出去,就必然会面临着这两家企业的彻底打压,他们发现咱们的药酒效果好,如果竞争不过,就会采用降价策略,同时,他们还会不计成本的挖咱们的人,断了咱们的酒水供货商,我们现在,根本撑不起这两家巨无霸企业的轻轻一击。”

陈阳点点头,使劲的揉着自己的脸,“听你这么一说,看来,我们还是要加强保安队伍建设才行啊。”

“保安你妹啊,他们又不会用暴力,他们只需要砸钱,很轻松就把咱们的药材来源、酒水来源、运输途径、各地级的经销商,一下子就拉拢过去,没办法的。”杨雪耸耸肩。

作为一个有着实战经验的精英级销售人员,杨雪对于这些大公司的伎俩,知道得太多了。

陈阳皱眉说:“可是,去国外销售的话,人家外国佬,也不喜欢喝咱们的白酒啊。”

杨雪笑了起来,她点头说:“这的确是个问题,国外人喝不惯咱们的白酒,也就更喝不惯这药酒了。可是,有一点,我们的白酒其实真正喝起来,要比国外的蒸馏酒,好喝许多。要彻底改变他们的习惯很难,但是,改变一部分的习惯,还是可以的。”

陈阳笑了起来,“没想到你竟然也喜欢喝酒。”

杨雪翻了个白眼,“我不喜欢,不过我这一个多月,找了许多当年国外的同学,请他们每天喝白酒,很快,他们就会被白酒的芳香辛辣说吸引,再去喝一些红酒和白兰地这些蒸馏酒,就会觉得……索然无味。”

陈阳有点自豪,“原来咱们的白酒这么厉害的?”

杨雪点点头,“真正粮食发酵而成的酒水,的确很有吸引力。当然了,这些不是最重要的,最关键处在于,国外没有类似的东西,他们没有药酒,因为他们不懂中药,也没有高度酒水,所以,这是我们的机会。”

苗月疑惑的嘀咕着,“可是,如果真的是机会,别的药酒会想不到吗?”

“没有资源。”杨雪笑了起来,“他们没有资源去推广药酒,而且,即便是去做推广了,也会花了大钱,只能赚取小的利润。而我们不同,一个是我曾经积累了一些资源,可以让药酒申请成为保健品,二来就是,我们不是要赚外国佬的钱,是我们在国外拿到了奖项,取得了一些成就好,再一次回国销售,然后,专门做高端,对劲酒和红毛药酒,做降维打击!”

<--di--!>
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