第149章 大火(2 / 2)

这一天,不仅县委领导纷纷赶来祝贺,就连市分管医疗这一块的副市长也亲自赶来。

昌溪县电视台,瓯州市电视台都在当天的新闻里对清和凉茶饮料厂进行了报道,尤其昌溪县电视台更是对清和凉茶饮料厂做了一个专题报告。

林金诺老板为了感谢葛东旭当初的救命之恩,以及引导他儿子走上正道之恩,特意订做了一个大大的红色听装清和凉茶摆放在昌溪大酒店门口。酒店的菜单里也都特意把清和凉茶放在显目位置,当天晚上每一桌都免费摆上红色听装的清和凉茶。

这是清和凉茶饮料厂的第一批产品。

昌溪大酒店在当时可是昌溪县的标志性建筑,每天门口人来人往不知道有多少,而且昌溪大酒店又是昌溪县餐饮行列里的龙头老大,高档次的代表,清和凉茶这么在昌溪大酒店这么一摆放,不仅把昌溪大酒店给装饰得红红火火,也一下子提升了清和凉茶的档次,让每一个到昌溪大酒店的顾客还没开始喝清和凉茶就记住了那火红的包装。

清和凉茶饮料厂这边自然也在当天策划了强大的宣传攻势,在昌溪县每一个乡镇,尤其县城的每一条街道都插上了清和凉茶饮料厂的广告旗帜。

广告旗帜沿街一插,就显出了当初葛东旭选择红色包装是多么的明智。因为那一片红色过去,一下子就使得每条街都红火一片,显得非常喜庆,也一下子抓住了人们的眼球。

如此一来,清和凉茶饮料厂正式开张第一天就引起了不的轰动,尤其在昌溪县几乎可以是满城轰动。以至于接下来几天昌溪县的百姓见面问的第一句话,不是你饭吃了吗?而是你喝了吗?就是那个中医博导教授根基我们县凉茶配方研发的清和凉茶?

轰动的广告效应,只是产品走向成功的第一步,最终产品能不能经受住市场的考验还是要靠产品的质量话。

清和凉茶的口味很独特,并不是让人上瘾的那一种,而是属于那种喝了让人清凉到心窝里,真正解渴的那一种,而且因为药效是经过葛东旭检验的,所以是真正拥有下火养气的效果。不像现在有些凉茶,因为添加了太多的东西,反倒越喝越渴,甚至越喝越上火,或者喝多了就伤脾胃。

所以像清和凉茶这类产品一旦开始成功地迈出了第一步,接下来就根本没什么好担心的,因为老百姓的眼睛是雪亮的,什么东西好,什么东西不好,他们心里都有数的很。无非有时候实在是没好东西,他们也只能在矮子里挑高个子。

清和凉茶好喝解渴,又真正拥有下火养气的效果,有些孩子上火咳嗽,却又嚷着要喝饮料,大人不敢给他喝可口可之类的饮料,便尝试着给他喝清和凉茶。结果孩子的上火咳嗽症状反倒有缓解趋势。

如此一来清和凉茶就如同众多饮料中突然蹿出来的一个高个子,老百姓自然而然就会选择这个高个子。

尤其在昌溪县,清和凉茶真有下火养气的效果几乎只是十来天功夫就在民间彻底传了开来,并渐渐在整个瓯州市地区传开来。

正因为这样,清和凉茶饮料厂在正式开业那天火热之后,随后出现了短暂几天的清冷之后,突然开始了爆发。

一些商店,饭店,副食品饮料经商纷纷或打电话要求送货或亲自上门拿货。一时间,清和凉茶饮料厂每天加足马力生产竟然都有点供不应求的迹象。而且这种火爆的情况要是继续延续下去,估计这个夏天没过完,就肯定会出现断货的迹象。l3l4

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