第491章:收购目标(1 / 2)

时代狂流 令臣 1047 字 2022-04-27

一顿饭吃完,周志雄也把套现的事和贺嘉一敲定了,下午都有工作要忙,几人也没多聚,饭后便各自分开,接着忙自己的事。

经过仔细挑选,黎向涛很快便物色到一个适合收购的目标,汇报给了王流。

“王总,目标挑好了,深圳网讯科技公司,主做以短信为主的无线增值服务,旗下现有四大业务板块:驿动酒吧、移动情缘网、人才网和彩铃网,为用户提供聊天交友、人才招聘、短信游戏、彩信彩铃等服务。

目前拥有大概两百万付费用户,和移动、联通都有合作,盈利情况也还不错,去年和前年分别实现了1.3亿和八千多万营收,从两千年成立到现在,平均每年涨幅都超过50%。

这是详细资料,您自己看看。”

办公室里,黎向涛大致介绍完,又递给王流一份资料。

王流伸手接过,低头翻看起来。

所谓无线业务,就是除了语音之外的移动数据服务,比如短信、彩信、彩铃、流量等,随着这几年手机逐渐大众化,这块市场也越发兴旺起来。

这家网讯科技就是专业的无线服务运营商,短信、彩信、彩铃等业务都有涉及,规模还不错,两百万付费用户,在无线市场也算有一席之地。

盈利也还行,两千年成立到现在,三年就从零做到了上亿营收,每年涨幅都超过50%,虽然跟新浪单季度营收就达到上千万美元,爆涨五倍多的业绩还不能比,但是一家小公司,创立三年就能做到这份业绩,也算很不错了。

就是利润率似乎有点低,去年和前年,一点三亿和八千多万的营收,净利润居然只有一千五百万和九百万,勉强达到营收的十分之一……

王流抬头看向黎向涛,微微皱眉道:“利润率有点低啊,调查过为什么吗?”

黎向涛点头道:“我看的时候也觉的有点奇怪,所以特意调查过,网讯业绩还行,但是到底只是家小公司,没有自己的推广平台。

而无线业务,主要就靠用户付费来盈利,没有自己的流量渠道,只能依靠砸钱做广告宣传来给自己引流,每个月光这一块就得花上百万。

另外,无线这块竞争也比较大,新浪、网易、搜狐都瞄准了这块市场,还有其它公司也想来分杯羹,竞争对手太多,为了稳住自己的市场,网讯只能通过设置大量奖品来吸引留住用户,每个月光这些也是一笔大开销。

运营成本太高,所以利润率就难免有些低了。”

王流恍然的点点头,这倒也确实是小公司的无奈,硬实力比不过新浪、网易、搜狐这些门户巨头,那就只能靠砸钱来维持竞争力,跟他们竞争了。

不过如果他能够收购下来,那形势就可以有些改观了,有天盛做支撑,广告和奖品这些成本都可以削减掉一部分,成本降下来,利润率自然也就升上去了,倒也不用太担心。

通篇资料看下来,网讯各项数据都还算不错,确实是个不错的收购目标。

王流笑着放下资料,道:“还不错,就它了,跟对方联系过了吗?”

黎向涛笑道:“已经联系过,他们也知道自己的情况,现在靠砸钱来运营,还能撑的下去,但是新浪、网易、搜狐这些门户巨头都盯上了无线这块市场,相继进入,以后光靠他们自己,迟早得被新浪它们挤垮,网讯也有给自己找个靠山的想法。

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